Privacy Policy

1. Who We Are

12 Electrical & Emergency Electrician is a professional electrical contracting business based in Cardiff, Wales. We provide emergency electrician services, fuse box installations, EV charger installations, and general electrical work across Cardiff and surrounding areas.

Business name: 12 Electrical & Emergency Electrician
Location: Cardiff, Wales, CF
Phone: 07847 111 570
Email: [email protected]
Website: 12electricalemergencyelectrician.com

2. What Information We Collect

When you contact us through this website, we may collect:

• Your name
• Your phone number
• Your email address (if provided)
• Your postcode or address (for service purposes)
• A description of your electrical issue

We also collect anonymous usage data through website analytics (such as pages visited, time on site, and device type) to help us improve our service.

3. How We Use Your Information

We use the information you provide solely to:

• Respond to your enquiry or callback request
• Arrange and carry out electrical work at your property
• Send you a quote or invoice for services rendered
• Contact you regarding your electrical emergency

We do not sell, rent, or share your personal information with third parties for marketing purposes.

4. Legal Basis for Processing

Under UK GDPR, we process your personal data on the basis of legitimate interest (responding to your service request) and contract performance (carrying out the electrical work you have requested).

5. How Long We Keep Your Data

We retain your contact information for up to 6 years for legal and accounting purposes (as required by HMRC). After this period, your data is securely deleted.

6. Cookies

This website uses essential cookies to function correctly and analytics cookies to help us understand how visitors use the site. We use Google Analytics and Google Ads conversion tracking to measure the effectiveness of our advertising. No personally identifiable information is collected through cookies.

7. Your Rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data ("right to be forgotten")
• Object to processing of your data
• Lodge a complaint with the ICO (Information Commissioner's Office)

To exercise any of these rights, please contact us by phone at 07847 111 570.

8. Third-Party Services

This website uses the following third-party services, each with their own privacy policies:

• Google Analytics — website traffic analysis
• Google Ads — advertising and conversion tracking
• Checkatrade — verified trader profile

9. Security

This website uses HTTPS encryption to protect any data transmitted between your browser and our server. We take reasonable technical and organisational measures to protect your personal data from unauthorised access, loss, or misuse.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us: